Welcome to
DSSC Ideas Lab.
We are a leading voice in marketing, brand
strategy and experiences. We transform
business and consumer insights into powerful
and memorable experiences.
Welcome to
DSSC Ideas Lab.
We are a leading voice in marketing, brand
strategy and experiences. We transform
business and consumer insights into powerful
and memorable experiences.
Our Story
Who are we?
In 2013, we kicked off as India’s first secret supper club. Today, DSSC is a leading force building India’s experiential economy. We are a marketing & events agency of agile problem solvers who love marketing, copywriting, technology, design, digital, dogs and food. To know why we did what we did, watch our TedX talk.
What do we do?
We find template solutions a tad boring, and have taken it upon ourselves to change how brands connect with consumers. Our research-backed solutions and B2C social experiments set interesting benchmarks.
We help with strategy, launch, positioning, storytelling, market research, digital marketing and (most importantly) have the inside deets of the best food & tipple in town.
The DSSC Experience
We are building India’s Experience Economy. We blend strategy, creativity & unconventional marketing solutions to bring brands to powerful life.
The DSSC Client
We collaborate with homegrown and legacy brands to disrupt and create impact.


















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